You Are Our Why
Type: Brand Campaign
Year: 2024
Camera: Arri Amira
Client: Grand Pacific Health
Production: BC Film Aus
About:
You Are Our Why showcases the heartfelt stories and diverse voices of the individuals and communities that work for and are supported by Grand Pacific Health.
You Are Our Why highlights Grand Pacific Health's commitment to delivering equitable, inclusive, and integrated healthcare across NSW and the ACT. By sharing personal experiences, the campaign illustrates how our range of services—spanning physical health, mental health, and social wellbeing—positively impacts lives, especially those at greater risk of disadvantage.
Through the 'You Are Our Why' campaign, we celebrate the resilience and strength of our communities, reaffirming that the people we serve are at the heart of everything Grand Pacific Health does.
You Are Our Why Production & Campaign:
Campaign Video/Photography Library across GPH sites Shellharbour, Wollongong, Liverpool, Goulburn, Yass, Moruya, Bega.
Hero You Are Our Why Campaign Video.
Individual Service Stories.
Grand Pacific Health Recruitment Campaign Videos.
Creation of a Grand Pacific Health Photo/Video Asset Library.
Featuring:
Grand Pacific Health Staff across Liverpool, Shellharbour, Wollongong, Goulburn, Yass, Moruya, and Bega Sites.
*Grand Pacific Health acknowledges the Traditional Custodians of the lands on which we work, gather, and filmed this campaign. We pay our respects to Elders past, present, and emerging, and we recognise their ongoing connection to these lands, waters, and communities.
Produced:
Directed: Benny Edwards
Produced: Lauren Monaghan
Cinematography: Benny Edwards
Edited: Tristan O'Donnell
Post-Production: Film Mafia
Photography: Benny Edwards
Special Thanks:
Thank you to all the GPH staff, consumers, community members and locations involved in the production of You Are Our Why.